What makes a Powerful Network #Assemblage

23 Mar

Bruno Latour’s article “Networks, Societies, Spheres: Reflections of an Actor-network Theorist” uses Thomas Saraceno’s artworks as an example of what a network is.

“He has managed to obtain comfortable and enclosed spherical sites which are entirely made up of networks…the trick is in the changing density of the connections until it ends up being undistinguishable from the cloth” (Latour

2010, p. 7)

Here are a couple of images of Saraceno’s artwork..

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Image 1

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  Image 2

Relating this to my video in my next post, the ‘actants’ or ‘assemblage’ of a network are essential (being human or non-human), but it is evident a network is at its most powerful when these actants can work together to form and “undistinguishable” network. Publishers must use every digital actant to their advantage in order to be successful. It’s not just about the way one writes anymore, it’s about the way they apply their writing to different digital platforms that appeal to the public.

Sources:

Networks, Societies, Spheres: Reflections of an Actor-network Theorist 2010, Seminar, University of Southern California, the Annenberg School for Communication & Journalism, online video, accessed 22 March 2012 http://www.bruno-latour.fr/node/28

 

Image 1 –> http://nyogalleristny.files.wordpress.com/2012/05/saracena-2.jpg

Image 2 –> http://www.designboom.com/cms/images/z100/saraceno15.jpg

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